Saugerties, NY – September 2, 2010 – Equestrian Life has just been named an Official Media Partner for the first-ever Pfizer $1 Million Grand Prix and is pleased to announce that we will be offering free, live streaming coverage of the historic class on Sunday, September 12, 2010 at 1:30 p.m. EST to viewers worldwide. The Pfizer $1 Million Grand Prix represents the richest purse in the world for show jumpers with the winner walking away with $350,000 in prize money. Fans of show jumping will be able to watch from their computers this historic grand prix event from the HITS-on-the-Hudson horse show in Saugerties, NY via an exclusive HITS page at www.equestrianlife.com/HITS.
In addition to high-definition coverage of the class complete with play-by-play, expert commentating from noted equestrian judge R. Scot Evans, viewers will be able to participate in live chats with other fans and members while the class is being streamed online right from the same webpage. Equestrian Life’s social media platform is the leading specialized platform on the Web for equestrians and equestrian fans worldwide.
“This is going to be a historic and fantastic show jumping event for the U.S., and Equestrian Life is so excited to be there,” said Deana Bergquist, Co-Founder and President of EquestrianLife.com. “We want to bring this event to riders and fans of equestrian sports worldwide as a prelude to the 2010 Alltech FEI World Equestrian Games coming in late September to the U.S. for the first time ever. This grand prix will be the showcase event for many of the top U.S. show jumping riders.”
Live coverage will begin at 1:30 p.m. Eastern Time on Sunday, September 12. Equestrians worldwide will be able to watch the top 40 qualified riders in a qualifying round and the final jump-off round to determine the winners. The Pfizer $1 Million Grand Prix will be the culmination of qualifying opportunities in Grand Prix events at all of the 2010 HITS horse shows, including Thermal, Ocala, Arizona, Culpeper, and Saugerties. The Pfizer Million represents the richest purse in the world and come September 5, HITS horse shows will have offered a total of 54 Grand Prix Qualifiers since January for this extraordinary event.
“We couldn’t be more excited to partner with Equestrian Life to bring the world live coverage of the Pfizer Million,” said Tony Hitchcock, Sr. Vice President of HITS, Inc. “The quality of their work, their use of technology and social networking tools, and their passion for the sport is what makes the Equestrian Life product so special. Fans of show jumping who can’t make the trip to Saugerties will be able to watch live and witness firsthand the winning ride in the first ever million dollar Grand Prix!”
For more information about sponsoring live event coverage of the 2010 Pfizer $1 Million Grand Prix or to discuss other online advertising opportunities during the event, please contact Deana Bergquist at deana@equestrianlife.com or 650-619-8020.
For more information on the 2010 Pfizer $1 Million Grand Prix and HITS, please visit http://www.equestrianlife.com/hits or www.hitsshows.com.
About Equestrian Life
Equestrian Life is a dynamic media company dedicated to the equestrian community and horse lovers across all breeds and disciplines. Equestrian Life’s website, www.equestrianlife.com, is a leading social media website for equestrians with cutting edge social media features. EquestrianLife.com is focused on providing its community with all the information and tools they need to learn and connect with other horse lovers who share the same passion. Equestrian Life is also the official television partner of HRTV for its non-racing programming, providing national exposure to key equestrian events and a wide range of other entertainment programming about horses and horse enthusiasts. Equestrian Life is the Official Social Media Partner of the U.S. Dressage Federation, the U.S. Pony Club, the Kentucky Horse Council, and the 2010 USHJA International Hunter Derby Finals and is an official YouTube Channel Partner.
About HITS
HITS, Inc. produces high-quality, international-level hunter/jumper horse shows. Based in upstate New York in the village of Saugerties, HITS has been producing shows since 1982 and is now a nationwide company with world-class circuits in California, Florida, Arizona, New York and Virginia. In 2010, HITS will take the industry to new heights when it hosts the Pfizer $1 Million Grand Prix in Saugerties on September 12.
